New Product Development
Date: 6, 7 & 8 February 2011 Registration Deadline: 23 January 2011
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This program is funded by the Industrial Training Council ITC, for companies registered on Industrial Modernization Center IMC database
Program Leader
Wolfgang Klos
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What's the Program About?
In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product or service to market. There are two parallel paths involved in the NPD process: one involves the idea generation, product design and detail engineering; the other involves market research and marketing analysis. Companies typically see new product development as the first stage in generating and commercializing new products within the overall strategic process of product life cycle management used to maintain or grow their market share.
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Who Should Attend?
This is an innovation development program for senior managers in companies, non-governmental or governmental organizations seeking for new product development and for staff who are in charge of innovation process.
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Why Should You Attend?

By the end of the end of the program participants will be able to:

  • Connect up with German and Egyptian international expert in the field of management education and corporate consulting.
  • Eliminate unsound concepts prior to devoting resources to them.
  • Grasp and practice the principles, tasks and tools of Product Development.
  • Train to develop new competitive product in the globalized world.
  • Discuss development challenges with colleagues and experts.
  • Develop your network of development peer contacts.
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